Snowapple is, more than a project, a concept that is constantly changing. It was born as a female trio, where different genres, nationalities and instruments converged. Today it is an intercultural and multidisciplinary collective, where the main element is the renewal of its artistic proposal, which is nourished by diverse contexts and causes.
Every time I have met the members of Snowapple over the years, I have heard different speakers and languages, but the voice that has prevailed during this infinite metamorphosis is that of Laurien Schreuder.
Laurien’s operatic voice went from making harmonies with Laura Polence (Latvia), and Una Bergin (Netherlands) in a more folk tone, to integrate several Mexican musicians, who eventually joined the lineup, and in the new proposals that Snowapple has worked during more recent times, with a greater focus on performance.
Lauren and Laura met the members of the Mexican project Polka Madre over 10 years ago in Amsterdam, and have played together at Glastonbury, the Vive Latino and other venues in Europe and the US. Years later, Lauren thought of contacting them during a trip to America, and thanks to that she met members of the band Los de Abajo. “They loved our music, they scheduled one more show with us and we are eternally grateful for all the help that Mexican musicians have given us.”
Snowapple’s music acquired Latin tones, traditional Mexican rhythms, and took up some social causes such as the fight for women’s rights and lives, a painful issue in Mexican lands. His version of the classic La Llorona summarizes this fusion, in an audiovisual piece whose animation, by Adriana Ronquillo and La Furia Estudios, won the 24xSegundo Special Award at Festival Internacional Shorts México in 2019.
Mr Moon, an ‘avant-garde cumbia’ Circus music experience
On May 25, Snowapple will return to Mexico to present the album Mr. Moon, by his theatrical ensemble Moon Cabaret and the Regional Women’s Band “Mujeres del Viento Florido“.
In this context, People Sound Like takes up the conversation we had with several of the members who will be part of the 2022 tour, and who synthesize the spirit of Snowapple in an atmosphere of mezcal, costumes and infinite creativity.
As part of the most recent album, the group recorded its own version of Niño Perdido, a classic Mexican Mariachi tune, telling the tale of a lost boy, who cannot be found. This version features lyrics by David Aguilar, in a creative arrangement by Gregg Moore and production by Michiel Hollanders.
An artistic haven
Snowapple also opened Casa Snowapple Mx, an International Artistic Residency space, located in the Coyoacán neighborhood in Mexico City, designed to develop contemporary cultural projects between local people and people from around the world, with a special focus on women’s equality.